Turn AI into workflows your team actually uses.
Most AI projects stall because they lack clear ownership and practical execution. I work with SMEs and mid-sized teams to identify the right use cases, build the workflows, and make adoption stick, with measurable outcomes in 30 to 90 days.
What improves in 30 to 90 days
Hours recovered each week
Repetitive manual tasks, reporting, and internal communication get automated or assisted, freeing your team for higher-value work.
Clearer AI ownership
Someone inside your team owns the workflows. Not a vendor, not a consultant. A named person with a process and the skills to iterate.
Tools that get used
No shelf-ware. Every workflow is built around how your team actually works, not a demo scenario. Adoption is tracked, not assumed.
Prioritised roadmap
You know which use cases to tackle first and which to ignore. No more chasing the latest AI product announcement.
Reduced operational drag
Common bottlenecks in ops, finance, client delivery, or data handling are mapped and addressed with practical AI integration.
Internal capability, not dependency
The goal is a team that can extend and maintain these workflows independently, not a retainer that never ends.
What's included
AI opportunity audit
A structured review of your current operations to identify where AI can reduce effort, not just the flashiest use case. You get a prioritised shortlist, not a wishlist.
Prioritisation framework
We score each opportunity against effort, impact, and adoption risk. You leave with a clear decision on what to build first and what to defer.
Workflow implementation
Practical AI workflows built around your team's real habits, using tools like Claude, ChatGPT, Cursor, Notion AI, and custom automations where the off-the-shelf options fall short.
Adoption and handover
The hardest part of any AI rollout is getting the team to actually use it. I handle rollout, training, and internal knowledge transfer so the capability stays in-house.
Operator-led, not consultant-led
I've spent 20 years building and running software-driven businesses across Southeast Asia. That includes co-founding and scaling a bootstrapped company across multiple countries, CTO roles at VC-backed startups, and two and a half years as an Investment Associate at Cocoon Capital assessing what actually separates businesses that scale from those that stall.
My approach to AI is the same as my approach to everything else: practical, not evangelical. I'll tell you where AI is a good fit, where it isn't, and what to do instead. The goal is workflows your team is still using six months from now.
How it works
Discovery call
A 60-minute conversation about your current operations, where time is being lost, and what your team has already tried. No prep required.
Opportunity audit
I review your workflows, tools, and team structure to identify the highest-value AI opportunities. You get a ranked shortlist with clear rationale.
Build and implement
We build the first one or two workflows together, with your team involved throughout. The point is knowledge transfer, not a handoff.
Adoption and review
A structured review at 30 and 60 days to confirm adoption, adjust what isn't working, and identify the next round of improvements.
Best fit if...
- You lead an SME or mid-sized team (roughly 10 to 500 people) and AI projects keep stalling before they deliver anything
- Your team is losing hours each week on manual, repetitive work across ops, reporting, finance, or client delivery
- You've tried AI tools and got nothing useful out of them, or you don't know where to start
- You want practical execution and clear ownership, not a workshop, a strategy document, or a slide deck
- You're willing to put someone internal in charge of adoption once the workflows are built
Not a fit if...
- You're looking for generic AI training sessions, prompt libraries, or a crash course for staff
- You want a chatbot demo with no operational use case attached to it
- You need someone to write an AI strategy document but not implement anything
- You're a solo freelancer or a team under 10 people with no bandwidth to trial new workflows
- You expect results without any internal involvement or ownership
Ready to see what's worth doing?
Book a 60-minute call. Bring a specific problem or just a vague sense that you're leaving time on the table. Either works.
Book a 60-minute call